Review
Terminal X, owned by the Fox Group, is one of Israel’s largest e-commerce brands. When they decided to expand into Greece, they turned to us to build a Shopify site on a tight timeline, one they could manage independently without relying on developers—a mirror site of the Israeli website, featuring the wishlist, the spinning kite, and the brand’s color palette.
What changed?
Custom Israeli website recreated on Shopify for the Greek market.
Mirror image
The Greek website maintains the successful customer experience of the Israeli website.
Unique features
The wishlist and the spinning kite, recreated on Shopify.
Fast and smooth
Infinite scrolling and custom labels without compromising speed.
Self-management
Training for the Greek team to continue operations independently of the development team.
One of the ten leading fashion websites in Israel.
Terminal X is engaged in importing, marketing, and online sales, and ranks among Israel’s top ten fashion websites according to Similarweb. The site sells products from more than 180 international brands, Fox Group brands, Terminal X’s private label, and local designers.
Recreate one website, and fast.
The main challenge was to replicate the Israeli website, custom-built for the brand, on Shopify within a tight timeframe—including the brand colors, distinctive labels, and infinite scrolling—without compromising site speed or the browsing experience.
Every feature, meticulously recreated.
We reviewed all the requirements, recreated every complex feature from the Israeli website, and implemented tailored elements on the Greek website, while maintaining speed and a smooth browsing experience. The webmaster services also included training, enabling the Terminal X Greece team to continue managing the website themselves.
Key technologies
- Shopify Liquid
- Shopify Flow
- GraphQL
- JavaScript
